La Gazelle Ltd
Logo & Website Designer
WIX, Adobe Illustrator
The goal was to create a logo and responsive website for La Gazelle Ltd - a luxury interior design and refurbishment services business. The owner wanted a single site page containing services offered, contact me section and a logo refresh. They wanted to site to be minimalistic yet modern.
I needed to gain an insight of the competitors websites in industry and the type of logo designs they have. A summary of their designs has been noted below:
COMPETITOR LOGOS - Simple, one-two words max, not too colourful, use of san serif fonts/signature, black/white/grey/brown colours used mostly
COMPETITOR WEBSITES - heavy use of white space, lots of imagery and not too much information. Use of slideshows to showcase work.
INFORMATION ARCHITECTURE & WIREFRAMING
Since the website is single page only, I laid out the sections of information that the page will contain, both in low and mid fidelity format.
LOGO REFRESH & FINAL PRODUCT
I wanted to give the logo a modern feel, so I designed the company's initials L.G with their full business name inside it, and a roof between the L and G to represent the roof of a home.
R:255 G:255 B:255
R:0 G:0 B:0